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1. Introduction
At Itiyum ("Company," "we," "us," or "our"), we are committed to protecting your privacy and personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our website at itiyum.com, mobile applications, and related services (collectively, the "Platform").
Itiyum operates as a food and hospitality platform connecting food enthusiasts with restaurants, caterers, chefs, and other culinary professionals across Africa and expanding globally.
By using the Platform, you consent to the collection and use of information in accordance with this Privacy Policy. If you do not agree with our policies, please do not use the Platform.
2. Information We Collect
2.1 Information You Provide Directly
We collect information you voluntarily provide, including:
- Account Information: Name, email address, phone number, password, profile photo
- Profile Information: Dietary preferences, cuisine preferences, allergies, location
- Business Information: Business name, address, registration details, tax ID, bank account information (for specialists and business owners)
- Payment Information: Credit/debit card details, billing address
- Booking Information: Reservation details, event requirements, guest counts, special requests
- Communications: Messages sent through the Platform, support inquiries, feedback
- User Content: Reviews, ratings, photos, comments you post
2.2 Information Collected Automatically
When you access the Platform, we automatically collect:
- Device Information: Device type, operating system, browser type, device identifiers
- Usage Data: Pages visited, features used, search queries, click patterns
- Location Data: IP address, GPS data (with permission), general geographic location
- Log Data: Access times, error logs, referring URLs
- Cookies: Session cookies, preference cookies, analytics cookies
2.3 Information from Third Parties
We may receive information from:
- Social Media: If you connect via Google, Facebook, or Apple, we receive your public profile information
- Payment Processors: Transaction status, fraud screening results
- Business Partners: Referral information, promotional campaign data
- Public Sources: Business registration databases, professional directories
3. How We Use Your Information
We use your information for the following purposes:
3.1 Service Delivery
- Create and manage your account
- Process bookings and reservations
- Facilitate communication between users and service providers
- Process payments and manage wallet transactions
- Send booking confirmations and reminders
3.2 Platform Improvement
- Analyze usage patterns to improve features
- Personalize your experience with relevant recommendations
- Develop new products and services
- Conduct research and analytics
3.3 Communications
- Send service-related notifications
- Respond to customer support inquiries
- Send promotional offers and newsletters (with consent)
- Notify you of policy changes
3.4 Safety & Security
- Detect and prevent fraud
- Verify user identities
- Enforce our Terms of Service
- Protect users and the Platform from abuse
3.5 Legal Compliance
- Comply with legal obligations
- Respond to lawful requests from authorities
- Protect our legal rights
6. Data Security
We implement industry-standard security measures to protect your information:
- Encryption: All data is encrypted in transit (TLS/SSL) and at rest
- Access Controls: Strict access controls and authentication
- Secure Infrastructure: Hosted on secure cloud infrastructure with regular security audits
- Payment Security: PCI-DSS compliant payment processing
- Regular Testing: Vulnerability assessments and penetration testing
- Employee Training: Staff training on data protection
While we strive to protect your information, no method of transmission or storage is 100% secure. We cannot guarantee absolute security.
7. Data Retention
We retain your information for as long as necessary to:
- Provide our services to you
- Comply with legal obligations
- Resolve disputes
- Enforce our agreements
Retention periods vary by data type:
- Account data: Retained while your account is active, plus 3 years after deletion
- Transaction records: 7 years for tax and audit purposes
- Marketing data: Until you unsubscribe or request deletion
- Analytics data: Aggregated and anonymized after 2 years
8. Your Rights
Depending on your location, you may have the following rights regarding your personal data:
8.1 Access
Request a copy of the personal data we hold about you.
8.2 Correction
Request correction of inaccurate or incomplete data.
8.3 Deletion
Request deletion of your personal data, subject to legal retention requirements.
8.4 Portability
Request your data in a portable, machine-readable format.
8.5 Opt-Out
Unsubscribe from marketing communications at any time.
8.6 Restrict Processing
Request restriction of processing in certain circumstances.
8.7 Object to Processing
Object to processing based on legitimate interests.
To exercise your rights, contact us at privacy@itiyum.com. We will respond within 30 days.
9. Children's Privacy
The Platform is not intended for users under 18 years of age. We do not knowingly collect personal information from children. If we learn that we have collected information from a child, we will delete it promptly.
If you believe a child has provided us with personal information, please contact us at privacy@itiyum.com.
10. International Data Transfers
Itiyum operates primarily in South Africa but may transfer data internationally for processing. When transferring data outside your country, we ensure appropriate safeguards are in place:
- Standard contractual clauses approved by relevant authorities
- Data processing agreements with recipients
- Encryption and security measures during transfer
By using the Platform, you consent to the transfer of your information to countries that may have different data protection laws than your home country.
11. Third-Party Services
The Platform may contain links to third-party websites and services. This Privacy Policy applies only to Itiyum. We are not responsible for the privacy practices of third parties.
We encourage you to review the privacy policies of any third-party services you access through our Platform.
11.1 Social Media Integration
If you use social login (Google, Facebook, Apple), those platforms may collect information about your use of our Platform according to their privacy policies.
11.2 Payment Processors
Payment information is processed by third-party payment processors who have their own privacy policies.
12. Policy Updates
We may update this Privacy Policy periodically. Changes will be posted on this page with an updated "Last Updated" date.
For significant changes, we will provide notice via:
- Email notification to registered users
- In-app notification
- Prominent notice on the Platform
Continued use of the Platform after changes constitutes acceptance of the updated Privacy Policy.
13. Contact Us
For questions, concerns, or requests regarding this Privacy Policy or your personal data, please contact us:
Data Protection Officer
Itiyum (Pty) Ltd.
Johannesburg, South Africa
Email: privacy@itiyum.com
General Support: support@itiyum.com
For data protection complaints, you may also contact the Information Regulator of South Africa or the relevant data protection authority in your jurisdiction.